Saving Lives at the Intersection of Sports and Fashion

Suzanne McKenzie is a creative entrepreneur and changemaker. After a life-changing event — tragically losing her husband to sudden cardiac arrest on the soccer field — Suzanne created a youth soccer foundation in his honor, using the power of sports to teach urban youth about health. To support her non-profit foundation, she founded ABLE MADE — a fashion brand for original off-pitch soccer style. Suzanne shares her personal insight into leading with positivity and collaboration at the intersection of sports and fashion, non-profit and for-profit, design and social impact.

Host: Christian Budtz

Chapters

• 4:18 The story of how it all started
• 8:10 How Suzanne established a nonprofit foundation
• 10:00 The problem of too expensive youth sports
• 13:00 Pushing for sports clubs to install AEDs and promote CPR
• 18:00 The issue of sudden cardiac arrests across sports
• 20:45 How Suzanne founded fashion label ABLE MADE
• 24:40 The original off pitch soccer style
• 27:00 Earning organic endorsements from pro athletes
• 30:30 Leading with style and sports to drive social impact
• 35:30 The power of sports as a platform for change
• 37:30 At the intersection of sports and fashion
• 39:10 ABLE MADE x the Brooklyn FC
• 41:00 Suzanne’s philosophy on building partnerships
• 43:15 Upcycling with Burberry, collabs with Puma
• 45:40 How to balance for-profit with nonprofit
• 48:00 Key learnings on social impact entrepreneurship
• 50:30 ABLE MADE's ambition for the 2026 World Cup